Friday, January 13, 2006

Ms Madonna Ciccone's War On Terroir


As a relative newcomer to the world of alcoholic decrepitude, I am something of a naif in the matter of drink-related snobbery. But there are some things I do know. I understand, for example, that the American man I overheard explaining malt whisky, and whose tutorial included a glowing tribute to a tipple called "Paddy", was looking at the world through the wrong end of an Esso tumbler.
I also understand that there is nothing fabulous about the prospect of the wine which is to be marketed under the brand-name of Ms Madonna Ciccone, a singer. Ms Ciccone has signed up with a company called Celebrity Cellars, of Napa Valley, California, to market a range of grog that will be, it says here, “as complex and sophisticated as the artist herself”.
That really is a frightening prospect. I am reminded of the moment, some years ago, on BBC2's Food and Drink, where the bubbly wine correspondent, Ms Jilly Goolden, took a sniff of Vino Collapso and declared confidently: "Ah! Essence of municipal swimming baths!"

2 comments:

Learson said...

Belief in Ms Ciccone's impeccable taste in fine wines is intellectually on par with a delusion that a sliver of stale bread and a mouthful of cheap vino are the flesh and blood of a god and pregnated with mana that can be absorbed by the cannibals who devour them.

Anonymous said...

Now, now boys..have you had the chance to imbibe fine wine with Ms. Ciccone? I do not know about her personal forays into the world of wine, but her father , Silvio "Tony" Ciccone has had a small winery along the 45th parallel for several years now & has been a force in the area for wine. In addition to that, Tony & his wife are very nice people. Suggest you check out the Ciccone Vineyards website, perhaps order yourselves some wine.